GOOGLE GRANTS FOR
NONPROFITS
Google Grants for Nonprofits is a unique program designed by Google to provide qualified nonprofit organizations up to $10,000 in FREE AdWords advertising credit per month. Pay-per-click (PPC) Advertising campaigns through Google Adwords are one of the best ways to significantly increase highly targeted traffic to your nonprofit website, create brand-awareness, and promote your mission at the top of relevant Google search result pages. What’s more, if a nonprofit reaches close to the $10,000 limit for a couple of subsequent months, the advertising budget gets increased to $40,000 per month!
Google Grants
Plans and Pricing
Basic Grants Plan
$250mo
For nonprofits with a local focus
Up to $2,500 per month in Google Grants award
Keyword research. Up to 250 keywords in campaign. Negative keywords.
Up to 3 ad groups in campaign
Up to 6 ads per campaign
Conversion goals tracking
Ongoing campaign optimization by Google Adwords specialist
Monthly campaign performance report
NO campaign setup fees. Convenient monthly payments.
6 month minimum commitment
Pro Grants Plan
$500mo
For nonprofits with a regional focus
Up to $5,000 per month in Google Grants award
Keyword research. Up to 500 keywords in campaign. Negative keywords.
Up to 10 ad groups in campaign
Up to 15 ads per campaign
Conversion goals tracking
Ongoing campaign optimization by Google Adwords specialist
Monthly campaign performance report
NO campaign setup fees. Convenient monthly payments.
6 month minimum commitment
Advanced Grants Plan
$1,000mo
For nonprofits with a wider reach and multi-region or national focus
Up to $10,000 per month in Google Grants award
Keyword research. Up to 1,500 keywords in campaign. Negative keywords.
Up to 20 ad groups in campaign
Up to 30 ads per campaign
Conversion goals tracking
Ongoing campaign optimization by Google Adwords specialist
Monthly campaign performance report
NO campaign setup fees. Convenient monthly payments.
6 month minimum commitment
Monthly report meetings
Real time analytics dashboard
Ultimate Grants Plan
10%monthly award
For nonprofits with a wider reach and national focus
Up to $40,000 per month in Google Grants award
Keyword research. Unlimited keywords in campaign. Negative keywords.
Up to 40 ad groups in campaign
Up to 100 ads per campaign
Conversion goals tracking
Ongoing campaign optimization by Google Adwords specialist
Monthly campaign performance report
NO campaign setup fees. Convenient monthly payments.
6 month minimum commitment
Bi-weekly report meetings
Real time analytics dashboard
Landing page A/B testing for conversion optimization
Geo-targeted campaigns
E-commerce campaigns
$1,500 minimum campaign management fee charged automatically every month. Balance invoiced at the end of the month.
